Seller Spy by Seller Assistant is a tool that monitors any Amazon seller by tracking their prices, product update frequency, and the entire product selection daily.
If you have a team your team members also can add sellers for tracking.
How to use Seller Spy
Go to your personal Seller Assistant account and find Seller Spy in the Tools section.
Click "Track seller" button and enter the link to the seller you want to track. The link suppose to be either to seller's storefront page or to seller information page.
Note
Seller Spy will not be able to analyze an Amazon seller that does not have categories from Amazon on their storefront
Below is an example of a storefront with category availability from Amazon that will be successfully analyzed in Seller Spy
After adding the seller is checked once a day, so changes appear from the day after tracking starts.
Your plan sets how many sellers you can track at once. When you are close to the limit, the tool tells you how many slots are left, and you can extend the limit with an add-on.
You can open Seller details page to analyze data about the seller and download result in the file. To open details, chose "Sellers" tab and click on the seller's name or the "View" button in additional actions.
Read more in the article about the Seller Details Page.
Overview Dashboard
The Overview tab summarizes everything you track in one place. Four tiles across the top show the next info:
Sellers tracked
Active – sellers with changes in the last 30 days
New brands – last 30 days
Products added – last 30 days.
Below them are four panels:
Opportunities – brands your competitors carry that you don't. Each row shows the brand, how many competitors carry it and how many products are involved, so you can spot gaps in your own catalog.
You can Find supplier and Analyze brand from selected brand.Activity – changes across all tracked sellers, day by day: how many products a seller added or removed, and any brands they started carrying. Click a seller's name to open its details page.
Most active – the sellers with the most changes over the last 30 days, each with its seller type and its product and brand counts.
Hot brands – the brands carried by the most tracked sellers, marked when the brand is already in your catalog.
Note
The Opportunities panel compares the sellers' catalogs with your own, so it needs a connected Amazon account.
Sellers list
The Sellers tab lists every seller you track, with these columns:
Seller – the seller's name; click it to open the Details page.
Notes – your own notes on that seller across Seller Assistant.
Type – Amazon, Brand, Distributor or 3rd-party seller. A dash means the seller has not been classified.
Products – how many products the seller currently offers.
Added (30d) – how many products, and where applicable how many brands, the seller added in the last 30 days.
Rating – the seller's star score and review count. A dash means there is no rating or no reviews yet.
Tracked since
Last update
Deleting a seller removes all of their tracked data. You can also tick several sellers and delete them together.
Seller Spy Integration
You can tack sellers directly from where you work. Launch the Seller Spy tool from the extension on Amazon Product Page. To do this, find the seller name and click the "Track seller" button in three-dots menu. You will be redirected to the tool. Click the "Track seller" button in the prefilled window and the tracking will begin.
Also you can add top sellers from Price List Analyzer. Just click seller tracking icon next to seller name in Top Seller column. You will be redirected to the Seller Spy. Click the "Track seller" button in the prefilled window and the tracking will begin.
You can download Excel files containing a list of products or a list of brands from the Seller Spy details page.